Phillipa Spassova

Bridging tradition and technology

I help heritage-driven businesses grow their global clientele through strategic sales and digital consulting.

Book a Discovery Call

Approach

I’ve worked with clients across Europe and beyond, tailoring offerings to local markets while aligning with global sales goals. From lead generation to closing high-value deals, I bring a global mindset, strong communication skills, and a focus on long-term partnerships.

International Orientation

I know how to acquire and serve international clients. Many work only in their domestic market. I can help small to medium companies with global ambitions to be successful.

Phillipa Spassova
Showreel

The Align-Enable-Grow Framework

Strategic Sales Framework designed for professionals who want to move away from reactive, one-off deals and instead position themselves as strategic growth partners.

Step 1

ALIGN

Strategic Clarity — ensuring we’re solving the right problem from the start.

Step 2

ENABLE

Confidence & Adoption — building the tools and trust needed for execution.

Step 3

GROW

Long-Term Value — expanding partnerships and creating sustainable growth.

I don’t sell products or projects — I build growth systems. ALIGN ensures we’re solving the right problem, ENABLE ensures adoption and confidence, and GROW ensures long-term value.

We are proud of

With over 15 years of experience in sales and key account management

I specialize in building strong, long-term relationships with high-value clients. My background combines strategic thinking, data-driven insights, and a deep understanding of customer needs to drive growth and retention across international markets. Whether working with B2B partners, managing sales pipelines, or leading cross-functional teams, I am committed to delivering solutions that create lasting value — for both clients and companies. Let’s connect and explore how I can help you grow your business.

What clients say

Don’t just take our word for it — hear from our clients.

Alexey Grigorev
Chris Stypula
Ben M. Hope
Sara Jiménez
Mehtap Karyagdi
Urs Vanza
Chris Smart
Boryana Manolova

Projects

Digital

Digitizing Tradition — How Enakor Auction House Expanded Its Reach

Client: Auction House - ENAKOR

Auction House ENAKOR is a family-owned business based in Sofia, Bulgaria, operating since 1992. Originally called 'VIGA Antiques,' it combines expertise in art and antiques with physical gallery and auction operations.

Challenge: The traditional auction house faced obstacles competing with digital platforms and international sellers. The pandemic accelerated the need for modernization. Key obstacles included minimal web visibility and a dated website, absence of digital auction capabilities, limited international customer reach, and underutilized sales information and customer insights.

Solution: A strategic digital transformation emphasizing global growth and international audience expansion through a refreshed website design highlighting collections and the family narrative, remote bidding and digital catalogue systems, Salesforce CRM implementation for customer behavior tracking, a multilingual content strategy (Bulgarian/English) for SEO improvement, and social media and newsletter campaigns showcasing unique items.

Results:
  • 60% increase in web traffic within 6 months
  • International inquiries from 8+ markets (Germany, UK, Greece, and others)
  • 20% growth in auction participation from new online bidders
  • Enhanced client connections through digital channels
Enakor Home
Enakor Shop
Enakor Gallery
Enakor About

Ready to grow?

Let’s discuss how to expand your business globally.

Book a free 30-minute discovery call to explore how strategic sales and digital consulting can accelerate your growth.